LIVE ONLINE – Modern Proposal Writing for Federal Contractors | November 1-3, 2022 (~4 hours per day over 3 days)
In this class, you will learn how to modernize your proposal writing, resulting in improved proposal quality and increased win rates. Students will learn what constitutes a great proposal as well as how to plan and write compelling proposals to efficiently increase proposal evaluation scores. Class exercises allow students to practice these skills with instructor feedback.
What you will learn:
- How the government evaluates proposals in order to write content that achieves high scores
- Seven proven quality measures for analyzing proposal content
- How to modernize content to grab and hold evaluator attention
- How to plan content effectively using annotated outlines and content plans
- How to gather information such as proof points for better persuasion
- How to develop Strength Statements
- How to use the SUPS method for better articulation of value proposition
- How to develop titles and action captions for graphics that underscore key messages
- How to write compelling proposal content